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“Whenever I get an e-mail from Marketing Your App I stop what I’m doing and read it immediately, because I know what you have to say could make – or break – the success of my apps.
Today was no exception. I had just submitted my app, Baby Codes, to the App Store this morning. I felt pretty good about it, but when I read your tips on how to effectively use the App Store description to market my app, I quickly realized I completely omitted 3 of your 4 recommendations. Thankfully I was able to make the changes before it was too late!”
- Kevin Mills, Creative Mind at Mills Creative Minds
Author of “Baby Codes: 101 Winning Combinations to Help Your Baby Sleep”
App Store App: Baby Codes & Baby Codes Lite
“We adopted many new marketing ideas via the Marketing Your App website. These included requesting game reviews, submitting press releases, blog promotions, YouTube videos and putting the word out using social networking tools. These efforts have really paid off, significantly increasing sales and all those marketing strategies did not cost us a dime!”
- Dan Nelson, BATAK Duel App, UK


{ 15 comments… read them below or add one }
Hi Appropolis,
Thank you, I’d be glad to offer some advice to help you promote your app. When you’re trying to stand out in the App Store, it helps to make your app attractive to both ways that people can find you… searching and browsing.
There are different strategies for each. For example, choosing the right category means that you’ll be there when someone is browsing through the kind of app they want. And picking good keywords can help you be found more easily.
If you’d like some help standing out in the App Store, please drop us an email at ask@marketingyourapp.com and we’d be glad to explain how we can help. Thank you!
Hi admin,
Just left a comment in your other post but a question here:
Do the categories that you put the app under make that much of a difference? We have ours right now stuck in Entertainment and Utilities but would rather put it in News as similar apps are in there too.
What tips could you offer for ranking within the App Store itself?
I guess it was 2 questions in the end but do appreciate your advice and feedback.
Thanks,
Appropolis
Hi AndroidGuru,
Thank you for your comment, that’s a great question! I have some thoughts about how we can help you, and will send you a email.
Hi,
My organization has developed a new vernacular app “CityZen”. The app has many services like news, entertainment, weather etc bundled in along with the option to translate into local languages as well. In the first roll out we are targetting spain, US, Brasil, France, Germany and Portugal.
I was hoping for some insights into how I can market into these geographies and what services are popular here?
Also, since there are som many services, I was wondering under which category should I upload the app in marketplace. Can I upload the same app into many categories on market?
Cheers,
AndroidGuru..n
Great information! I am impressed and plan getting the e-course and making and selling an app. Thanks again,
Tim
I must admit I’m really impressed with that. I’ve looked at a ton concerning it already however your point of view very expanded my mind to a different manner of thinking. Thank you .
I found your blog on google and read a few of your other posts. I just added you to my Google News Reader. Keep up the good work Look forward to reading more from you in the future.
Very nice information.
Thanks, Chris! That’s the great thing about these tips for marketing your app – they work whether you’re just starting out with app development or already are selling in the App Store.
Hi Caramia,
Thanks for your comment, I’m glad to hear you’ll be making an app! Yes, the App Store is growing quickly so it’ll be great to get in on the ground floor. Best of luck to you!
Hello, I am considering creating a apps, the information is of great use to me, there is not much happening in the Australian app arena,yet so many friends & colleagues of mine are really into their app’s for both business and fun. More & more Aussie companies are embracing apps as a commercial business tool.
Thanks again, caramia
Thanks for the great tips! I had “hit a wall” with marketing my app, but I’ll be using your ideas to sell more apps. I’m sure many developers will find it useful.
Great tips! Thanks for the help, especially for a new developer like me. I’ll be using this when I launch my new app!
thank you! there’s a LOT of good stuff here. i’ve had my game in the app store for a while, but sales have been real slow. i wish i could sell more, like when i first submitted it. i’ll definitely be using these tips real soon!
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