price

iPhone App Getting Stale? How to Make it Fresh and Kickstart Sales

If your app has been in the App Store for a while and you want to boost your sales, it is easy to freshen up your image. Customers love new apps, but it is hard to keep updating your app to add new features. It is also tough for your older app to compete with [...]

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Case Study: How Smart Marketing Helps the LogYourRun App Succeed

Case Studies

To make your iPhone app a success, you not only have to be a smart developer — you also need to be a savvy marketer. Tim from LogYourRun.com is both and shares his strategy for maximizing sales of his LogYourRun app. It’s another example of trying something new with how you sell your app. If [...]

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How to Choose the Right Price for Your iPhone App

Marketing App

When you choose a price for your iPhone app, you have to make some very important decisions. Your price is one of the first things potential buyers will look at in the App Store and can make the difference between an average performer and a best-selling app. How do you decide what your app price [...]

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