To make money selling your iPhone app, you don’t need a huge budget or a big time ad agency. Yes, both of those tools are very helpful, but the great thing about apps is that there is so much you can do yourself.

Online marketing and the internet have put you in the driver’s seat when it comes to making money, and the app revolution has pressed the pedal all the way to the floor.

You can see this in the way you made your app. Apple has put the power of app development in your hands. You don’t need to be a huge software company to make an app. You just need a Mac, an iPhone, and some ingenuity.

Or, you might not have written the code yourself, but you can still find an app developer by yourself easily. Sites like Elance bring together many experienced developers you can hire by the project. No long term commitment required.

Now, this doesn’t mean that you have to do it all yourself. There are many smart tools out there to help you. There are tools to help you spread the word about your app. You can advertise your app on search engines like Google, or popular app websites.

There are ways to learn the ins and outs of app marketing, too (just like our free App Profits Roadmap eBook) so you don’t have figure it all out yourself. There’s so much you can do by yourself, but when it comes to app marketing, you’re not alone.

There’s another great source of help, too: your fellow app developers. You’re all going through the same experience, and if you have a question, many people probably have it too. There are developers who have tackled the same challenges you have – how do I create an app that people will want? How do I promote it? What can I do to increase my profits?

While the App Store can be a competitive place, there are many developers who would be glad to share their advice on marketing your app. If you’re worried about a competitor stealing your ideas, seek out someone who makes a different type of app than you. Their puzzle app isn’t really competing with your financial services app. The two types of apps are going after different audiences, so you can both increase your profits without harming the other.

When you do market your app, the key to marketing your app is to do it early and often. If you are working on an app, now’s the perfect time to lay the groundwork to make it a success. Or, if your app is new to the App Store, there is a lot you can do to boost your sales.

You want to build up momentum and excitement about your app, start your marketing efforts even before it appears in the App Store if possible. Get people talking about your new app and make them eager to buy it as soon as it’s available. Have it appear on popular blogs, have it be featured in the App Store, get people sharing it with their friends.

But no matter how long your app has been in the App Store, you want to get buzz around it to get more people knowing about your app and buying it.

Don’t stop your marketing – keep it up, keep building momentum. Reach out and connect with people who might buy your app in every way you can. It’s especially easy online because many online strategies are free or low-cost.

In fact, I recommend you strive to something everyday, even if it’s something small. Making progress each day will make you feel great – there’s something you can point to every day to say you’re making progress to spreading the word.  That momentum will build and build, so even modest marketing efforts can grow into something much larger.

Want the latest tips and ideas for marketing your iPhone app? Look no further. In these round-ups, we bring together fresh thinking on promoting your app from this blog and beyond.

To get these updates as they happen, just sign up for our Twitter feed. Join the hundreds of iPhone app developers to turn to Marketing Your App to help them sell more in the App Store.

In the meantime, check out these links:

A great info graphic on iPhone app usage and development

50 ways to promote your iPhone app

Over 5000 iPhone apps stricken from the App Store, new rules in place

Apple blocks location-based in-app advertising

New details released — iPhone app marketing secrets e-course

Developers gearing up for iPad

App Store now has 150,000 apps, but the most common type of app isn’t what you’d think

iPad app development explodes, says Flurry report

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Having a website to advertise your iPhone app is an essential part of getting all the sales you deserve. It is now easier than ever to set up a low-cost website in very little time, but that does not mean you should overlook some of the basics that can help you succeed.

One of the first decisions you will need to make when creating a website to promote your app is what domain name to use. While it is easy to actually buy the domain (we will show you the service we use below), choosing the right URL can be more difficult. It is what everyone will be typing in to get to your new website and it is the first impression they will have, so we share some tips to help you select a winner.

Many people will just use the name of their app as their web address – which is often the best choice – but the decision is made more difficult if that URL is already taken.

Regardless of the domain name you choose to use for your app website, keep in mind these tips for a winning web address:

• The shorter, the better: While most of the very short domain names are in use, it still holds true that a shorter name will be easier for your visitors to remember and type. Less than 10 characters is ideal.
• Consider names beyond “.com”: While domain names ending in “.com” is still the gold standard, you might consider domain names that end in “.net”, “.biz”, “.us” or others to help you find a shorter name.
• Avoid confusing names: You will not only be writing down your new web address, but you will also be telling people it. So, make sure it is easy to pronounce and is not easily confused with similar-sounding words.
• You may want more than one: If you have a .com domain name, consider buying the .net version too. It will prevent a competitor from buying it and ensure that if someone mistypes your address, they’ll still reach your site.
• It is easier than you think: If you have bought clothes or airplane tickets online, you have the know-how to get a great domain name. A good domain name service will walk you through it step-by-step.

There are many companies that sell domain names online, and many of them do a good job of it. The main differences are price and support. The domain name registrar we use and would recommend to any app developer is GoDaddy (www.GoDaddy.com) because of its easy of use and competitive prices.

Keeping all your URLs in one place is a huge time-saver, so sticking with one service like GoDaddy can help make things simpler. We are proud to share our affiliate link because it is the service we use to manage our web addresses: www.GoDaddy.com

Regardless of where you register your domain name, the most important tip is to do it now. Good web addresses can be hard to find – especially the shorter ones many people are looking for – so if you find a URL you like, grab it before someone else does.

When you are creating or selling your iPhone app, it can be tough to stay on top of all the new tips for marketing your app. We make it easy by rounding up the latest articles, tools, and ideas to help you succeed. Check out these links:

How to boost sales by putting your app on MobiHand and Handango.

Top 15 mobile marketing columns of 2009.

Will Apple go into the App Search business?

Want to promote your iPhone app? Get your press release published at prMac free.

55% of iPhone users spend most or all of their time using apps.

App Store sees record breaking sales during holidays.

How AutoWeek made its iPhone app a smashing success.

8 tips to get your iPhone app noticed in the App Store.

10 helpful tips and tools for marketing your iPhone app.

Want to be the first to know about new iPhone app articles and ideas that can help you increase your sales? Subscribe to our RSS feed or sign up to receive emails now.

There are many helpful articles and wonderful tools out there to help you promote your iPhone app, but how do you find them? It’s a question we get asked often here at Marketing Your App, so we put together a list of essential app marketing resources you will want to bookmark.

Check out our Ultimate List of iPhone App Marketing Resources for 73 websites, blogs, articles, tools, tips, and yes, even apps that can help you boost your sales.

Use this huge list of resources to inspire your app marketing and make publicizing your software easier. Let your developer friends know, too. See the best tips, tools, and articles in our app marketing resource list.

People have bought over 30 million iPhones so far, and they are all looking for the same thing – the next great app. Do you have an idea for an app that people will pay you money for?

Download our new guide FREE and learn how to profit from iPhone apps. We’ll show you 5 proven ways to make money from your app idea. There’s so much more you can do besides just selling it in the App Store for $0.99!

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They say “don’t judge a book by it’s cover”, but people will judge your app by its icon. If you want more people to download your iPhone app, you have to catch their eye. One great way to get more attention is with an eye-popping, professional-looking icon for your app.

In the app store, your customers will have to make a snap judgment of whether or not to click on your app based only on it’s icon and name. So, that little square image is more than a pretty picture: it could be an easy way to boost your app sales starting today.

Even if you created the app yourself, you don’t have to make the icon, too. You might consider hiring a professional designer to create a polished icon for you. The money you spend could be easily made back with your increased sales.

If you need a bold, polished icon for your new app (or want to give your existing app a face lift), just let us know – we offer app icon design services to help.