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	<title>Marketing Your App &#187; Twitter</title>
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	<link>http://www.marketingyourapp.com</link>
	<description>iPhone app marketing tips</description>
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		<title>Round-up: Latest iPhone App Marketing Tips</title>
		<link>http://www.marketingyourapp.com/2010/02/round-up-latest-iphone-app-marketing-tips/</link>
		<comments>http://www.marketingyourapp.com/2010/02/round-up-latest-iphone-app-marketing-tips/#comments</comments>
		<pubDate>Thu, 25 Feb 2010 11:41:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Tip Round-Ups]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[App Store]]></category>
		<category><![CDATA[application]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[marketing apps]]></category>
		<category><![CDATA[resources]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.marketingyourapp.com/?p=423</guid>
		<description><![CDATA[Want the latest tips and ideas for marketing your iPhone app? Look no further. In these round-ups, we bring together fresh thinking on promoting your app from this blog and beyond. To get these updates as they happen, just sign up for our Twitter feed. Join the hundreds of iPhone app developers to turn to [...]]]></description>
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<p>Want the latest tips and ideas for marketing your iPhone app? Look no further. In these round-ups, we bring together fresh thinking on promoting your app from this blog and beyond.</p>
<p>To get these updates as they happen, just sign up for our <a href="http://twitter.com/mktgyourapp"><strong>Twitter feed</strong></a>. Join the hundreds of iPhone app developers to turn to Marketing Your App to help them sell more in the App Store.</p>
<p>In the meantime, check out these links:</p>
<p>A great info graphic on <a href="http://bit.ly/9Lplz6"><strong>iPhone app usage</strong></a> and development</p>
<p>50 ways to <a href="http://bit.ly/b6mIhr"><strong>promote your iPhone app</strong></a></p>
<p>Over 5000 iPhone apps stricken from the App Store, <a href="http://bit.ly/bsKnZe"><strong>new rules</strong></a> in place</p>
<p>Apple blocks location-based <a href="http://bit.ly/dtpogF"><strong>in-app advertising</strong></a></p>
<p>New details released &#8212; iPhone app <a href="http://bit.ly/apPXOO"><strong>marketing secrets e-course</strong></a></p>
<p>Developers gearing up for <a href="http://bit.ly/dpFaVb"><strong>iPad</strong></a></p>
<p>App Store now has 150,000 apps, but the <strong><a href="http://tcrn.ch/d9aNr1">most common type of app</a></strong> isn&#8217;t what you&#8217;d think</p>
<p><a href="http://bit.ly/9sl4Gd"><strong>iPad app development</strong></a> explodes, says Flurry report</p>
<p>Want to be the first to know about new iPhone app articles and ideas that can help you increase your sales? <a href="http://feeds.feedburner.com/marketingyourapp"><strong>Subscribe to our RSS feed</strong></a> or <a href="../2009/12/free-tips/"><strong>sign up to receive emails</strong></a> now.</p>
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		<item>
		<title>How I Do It: Successfully Selling iPhone Games</title>
		<link>http://www.marketingyourapp.com/2010/01/how-i-do-it-successfully-selling-iphone-games/</link>
		<comments>http://www.marketingyourapp.com/2010/01/how-i-do-it-successfully-selling-iphone-games/#comments</comments>
		<pubDate>Thu, 28 Jan 2010 11:31:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[app developer]]></category>
		<category><![CDATA[case study]]></category>
		<category><![CDATA[game]]></category>
		<category><![CDATA[marketing tips]]></category>
		<category><![CDATA[paid app]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.marketingyourapp.com/?p=361</guid>
		<description><![CDATA[iPhone users love games and developers have created them by the thousands. Gaming is a huge money-making opportunity for developers, but it also presents a significant challenge: how do you make your game stand out? The iPhone app development company bees4honey, which successfully sells several games in the App Store, uses everything from videos to [...]]]></description>
			<content:encoded><![CDATA[<p><a class="post_image_link" href="http://www.marketingyourapp.com/2010/01/how-i-do-it-successfully-selling-iphone-games/" title="Permanent link to How I Do It: Successfully Selling iPhone Games"><img class="post_image alignnone remove_bottom_margin" src="http://www.marketingyourapp.com/wp-content/uploads/2010/01/iqbloxing.jpg" width="213" height="319" alt="Post image for How I Do It: Successfully Selling iPhone Games" /></a>
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<p>iPhone users love games and developers have created them by the thousands. Gaming is a huge money-making opportunity for developers, but it also presents a significant challenge: how do you make your game stand out?</p>
<p>The iPhone app development company bees4honey, which successfully sells several games in the App Store, uses everything from videos to widgets to spread the word. Konstantin Panchenko shares the company&#8217;s strategy for marketing their puzzle game iQBloxing <a href="http://click.linksynergy.com/fs-bin/stat?id=gLsd78DmSEk&amp;offerid=146261&amp;type=3&amp;subid=0&amp;tmpid=1826&amp;RD_PARM1=http%253A%252F%252Fitunes.apple.com%252Fus%252Fapp%252Fiqbloxing%252Fid344091110%253Fmt%253D8%2526uo%253D6%2526partnerId%253D30" target="itunes_store"><img src="http://ax.phobos.apple.com.edgesuite.net/images/badgeitunes61x15dark.gif" alt="iQBloxing" width="61" height="15" /></a> and gives you the insider tips to help you sell your own app.</p>
<p><strong>Marketing Your App: What is your app?</strong></p>
<p>Konstantin Panchenko: So, the name of our app is iQBloxing. It&#8217;s a very addictive game. Basically, it&#8217;s a puzzle game, but it is very dynamic.</p>
<p>You may know the Flash game which inspired us to create iQBloxing, this game is Bloxorz. You can also take a look at YouTube <a href="http://www.youtube.com/watch?v=5mR6v0V_R6Y"><strong>video of iQBloxing gameplay</strong></a>.</p>
<p>iQBloxing is free, but contains an InApp Purchase option to unlock all levels and achievements. There are 7 levels for free, and 33 total levels.</p>
<p><strong>MYA: What have you done to promote your game?</strong><br />
KP: We&#8217;ve done many thing to promote our app, such as:</p>
<p><strong>1. Created a YouTube video</strong> and put it on our site&#8217;s header, on the <a href="http://bees4honey.com/products/show/iqbloxing/"><strong>iQBloxing promo page</strong></a>, and posted about this video in our blog. Also we submitted this video to some review sites, which provide an option to post the YouTube link.</p>
<p>On YouTube, we found the Bloxorz videos (original Flash game) and made a video reply with our iQBloxing video, so people who are interested in Bloxorz can also see that there is an analogous game on the iPhone. I suppose it would be much better to have lots of iQBloxing videos, so we can make more video replies, but unfortunately we have only one.</p>
<p><strong>2. Submitted to numerous review sites.</strong> Most of them will never post reviews until you pay them, but there are also some nice and good-looking sites, like FreshApps. But anyway I&#8217;m not sure that review sites, excluding the major ones, are effective.</p>
<p><strong>3. Registered on the most valuable iPhone-related forums,</strong> such as MacRumors, iPhoneDevSDK, etc. We created posts about iQBloxing and our company and put short, non-obtrusive ads in our account&#8217;s signature. In total we get about 1,000 views of the iQBloxing post &#8211; it&#8217;s free and doesn&#8217;t take too much time.</p>
<p><strong>4. We created something like a widget for our blog.</strong> It shows all our apps available on the App Store. Site visitors can easily access our apps in the App Store by just clicking on the iTunes link in this widget. Judging by statistics, we have small sales from this.</p>
<p><strong>5. We have a Twitter account where we post all our news. </strong>We are trying to grow our followers base to increase the effect from Twitter.</p>
<p><strong>6. We embedded ad banners in our free game Brain Twister. </strong>This banner is linked to iQBloxing on the App Store.</p>
<p><strong>7. Every app we submit to the App Store has a &#8220;More Games&#8221; section </strong>which contains direct links to all our apps on the App Store.</p>
<p><strong>MYA: Are you planning to release a paid version of your game?</strong></p>
<p>KP: We are going to create a paid version of this game &#8211; iQBloxing Pro &#8211; with more levels and I suppose we will post some promo codes in forums. I think we&#8217;ll try this idea &#8211; create a &#8220;premium users&#8221; group. These guys will receive promo codes for every one of our paid apps via email as soon as the app hits the App Store. Premium users would post an iTunes review for our app. Not sure if it will work well, but we are going to try it.</p>
<p><strong>MYA: What tips do you have for developers who are looking to sell their iPhone apps?</strong></p>
<p>KP: Having a good, high-quality product is only a half of success, the other half is marketing. Create a useful program which helps users and try to get as much as exposure as possible. Work hard and you&#8217;ll reach success!</p>
<p>iQBloxing is available in the App Store by clicking on this link <a href="http://click.linksynergy.com/fs-bin/stat?id=gLsd78DmSEk&amp;offerid=146261&amp;type=3&amp;subid=0&amp;tmpid=1826&amp;RD_PARM1=http%253A%252F%252Fitunes.apple.com%252Fus%252Fapp%252Fiqbloxing%252Fid344091110%253Fmt%253D8%2526uo%253D6%2526partnerId%253D30" target="itunes_store"><img src="http://ax.phobos.apple.com.edgesuite.net/images/badgeitunes61x15dark.gif" alt="iQBloxing" width="61" height="15" /></a></p>
<p><em>Calling all iPhone app developers:</em> Would you like your app featured on this blog? <a href="http://www.marketingyourapp.com/contact/want-your-app-featured-here/"><strong>Find out how</strong></a></p>
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		<item>
		<title>21 iPhone App Websites that Stand Out</title>
		<link>http://www.marketingyourapp.com/2009/10/21-iphone-app-websites-that-stand-out/</link>
		<comments>http://www.marketingyourapp.com/2009/10/21-iphone-app-websites-that-stand-out/#comments</comments>
		<pubDate>Sat, 24 Oct 2009 19:07:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing App]]></category>
		<category><![CDATA[app]]></category>
		<category><![CDATA[App website]]></category>
		<category><![CDATA[downloads]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[purchase app]]></category>
		<category><![CDATA[Twitter]]></category>

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		<description><![CDATA[To get more sales for your iPhone app, you need more than a great description on the iTunes store. To supercharge your earnings, make sure you have a website that tells everyone exactly why they need your app. It doesn&#8217;t need to be a large site &#8211; even one page will do if it&#8217;s well-designed [...]]]></description>
			<content:encoded><![CDATA[<p><a class="post_image_link" href="http://www.marketingyourapp.com/2009/10/21-iphone-app-websites-that-stand-out/" title="Permanent link to 21 iPhone App Websites that Stand Out"><img class="post_image alignnone remove_bottom_margin" src="http://www.marketingyourapp.com/wp-content/uploads/2009/10/man_on_laptop_lg.jpg" width="600" height="300" alt="Post image for 21 iPhone App Websites that Stand Out" /></a>
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<p>To get more sales for your iPhone app, you need more than a great description on the iTunes store. To supercharge your earnings, make sure you have a website that tells everyone exactly why they need your app.</p>
<p>It doesn&#8217;t need to be a large site &#8211; even one page will do if it&#8217;s well-designed and gives your users all the reasons they need to buy your app.</p>
<p>Want some inspiration? Web Designer Wall has an excellent collection of powerful iPhone app sites plus tips to design your own:</p>
<p><strong><a href="http://www.webdesignerwall.com/trends/iphone-app-site-design-trends/">http://www.webdesignerwall.com/trends/iphone-app-site-design-trends/</a></strong></p>
<p>Why do you need a website for your app? Isn&#8217;t your description in the iTunes Store enough? A website gives you a new way to promote your app &#8211; it&#8217;s a stand alone advertisement that can link directly to the iTunes Store where people can download your app. Your website has the flexibility to show what makes your app special.</p>
<p>And, using your website, you can invite people to connect with you in ways that go beyond just a download. In this blog, we&#8217;ll show you ways to get people to buy not only your first app but every one after that because they&#8217;re on your email list, they follow you on Twitter, and they&#8217;re your raving fan. Stay tuned to learn the secrets behind apps that get you noticed and make you money.</p>
<p>But first, check out the <strong><a href="http://www.webdesignerwall.com/trends/iphone-app-site-design-trends/">iPhone app site</a></strong> inspirations and build that website.</p>
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